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FROM THE COMPILER'S DESK |
Hello and the warmest of welcome to the April 2010 edition of ‘REEDS NEWS’. We have
had a satisfying 2009-10 financial year having able to reach out to more people
with our interventions touching various spheres of rural life. With this confidence
combined with our future plans, we rededicate ourselves to strive to help rural
communities help themselves to build a stronger, productive, positive and inclusive
India.
This task at hand, REEDS is concerned with the issue of inclusive growth with special
attention on the rural communities. According to Human Development Report 2007 of
United Nations, the poorest 40 percent of the world’s population accounts for 5
percent of global incomes while the richest 20 percent accounts for three-quarters
of world income!
Growth that is inclusive would mean a growth that not only creates
opportunities, but ensures equitable access natural resources and other opportunities.
Still three quarters of the world’s poor, about 900 million people are in rural
areas. The term rural development represents improvement in quality of life of rural
people in villages. Traditionally and often, agriculture was the only source of
income and livelihoods in rural areas; this is no longer the case in most of the
countries with changing global economic scenario. Governments of developing countries
and international development agencies, towards converging with the Millennium Development
Goals, are shifting their policy emphasis towards a more holistic approach of inclusive
rural development providing more emphasis on non-agricultural sources of income,
employment and livelihoods for sustainable rural economies.
It is laudable that the Government of India is undertaking several concrete steps
towards participatory development, catalyzing inclusive growth in the recent years
creating local opportunities for development. In addition, the development priorities
and programs are becoming more targeted and innovative in terms of forging partnerships
for harnessing the expertise and resources available with the private sector. However,
India needs a much greater fillip to create more livelihood opportunities and strengthen
value chains for the rural populace. Forging private alliances in the fields of
Information, communication and other technologies, financial inclusion, management
of natural resources will be paramount in times to come and to move forward in transforming
this vision into reality.
The organized sector of civil society can best contribute to inclusive growth because
they are where the people really are. Many NGOs have proven efficiency and viability
in their activities. We look forward for your continuous support to build innovative
capacities for REEDS to be a more effective player!

Ravi K Reddy, May 15, 2010
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FACTS THAT MATTER |

Rural areas account for three in every four people living on less than US$1 a day.
Source: UN 2007 Human Development Report.

The GDP of
the 41 Heavily Indebted Poor Countries with 567 million populations is less than the wealth of the world’s 7 richest people combined.
Source: 2008 World Bank Report.

The inhabitants of Urartu, in what is now Turkey, in the eighth century BC, invented Qanaats - artificial underground tunnels transporting water over great distances. Source: Alain GIODA’s Short History of Water.

Kautilya of India is considered to have first utilized rainfall measuring instruments approximately 2400 years ago. Source: Jason A. Hubbart Article on History of hydrology
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HAPPENINGS |
Padmabushan Dr. CK Prahalad, considered one of the world's top 10 management thinkers,
died on 16 April 2010 at the age of 69. Many corporations in emerging markets follow
his theory about the fortune at the bottom of the financial pyramid. It was Prahalad's
proposition that businesses stop thinking of the poor as victims and instead start
seeing them as value-demanding consumers sparking off a rural retail revolution.
In his world bestseller, "The Fortune at the Bottom of the Pyramid", Prahalad explored
new business models targeted at providing goods and services to the poorest people
in the world arguing that the fastest growing new markets and entrepreneurial opportunities
were to be found among the billions of poor people "at the bottom of the pyramid."
In 2009, he was named the world's most influential business thinker in a Times list.
Our tribute to the man who provided much grist for the poverty debate and as a thought
leader committed to India's economic development.
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SUPPORT THE CAUSE |
REEDS welcome support and participation in any manner that suit one’s convenience.
All the monitory contributions to REEDS qualify for deduction under section 80 G
of the Indian Income Tax Act, 1961.
Help us to share this with others. Forward this to a friend or if you want someone
who would like to be added to the REEDS NEWS readership, please let us know at inforeeds@gmail.com.
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“The day every one of us gets a toilet to use, I shall know that our country has reached the pinnacle of progress.”
— Jawaharlal Nehru
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Contact:
C-206, Vijaya Hills, 11-4-646, AC Guards, Hyderabad.
Telephone: (91) 40 2339 7141, Telefax: (91) 40 2339 2221
mail :inforeeds@gmail.com, Web site:
www.reeds.in
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